INTRODUCING: Gentle Fawn at Shop Swoon

Our Story

10 years ago, Daniel and Carla Hogg founded Gentle Fawn; inspired by a rare collection of antique ceramic fawns. Today, the original fawn remains as the symbol of the company’s creative beginnings and its design inspiration.

Gentle Fawn is a young-contemporary and imaginative line of clothing known for its distinctive prints and graphics as well as casual, yet feminine aesthetic. Our style is clean and modern, with details giving each piece of clothing personality. Gentle Fawn brings high-quality design, fabrics and construction to our customers for attainable prices. The collections always reflect a strong sense of fashion and never neglect the charming nature that sets Gentle Fawn apart from the rest.

Gentle Fawn is a fun and energetic brand and this reflects the lives and philosophies of the entire Gentle Fawn team. Over the years, we have maintained a loyal customer base, giving us valuable feedback and allowing us to continue improving our fits, fabrics and designs. Paying close attention to fine details and the quality of all products has ensured that Gentle Fawn delivers nothing but the best.

Gentle Fawn is currently sold in more than 600 multi-brand stores throughout North America. The brand is expanding globally, with current distribution in the UK, Sweden, Korea, and Japan.

our mission

At Gentle Fawn we are determined to deliver quality clothing and visionary designs. Originalities in our prints and design distinguish Gentle Fawn from the other clothing brands in the market. Gentle Fawn has built strong long-term business relationships based on honesty and equitable business practices. We provide an inspiring and challenging work environment for our employees, and maintain the highest level of business integrity and product innovation.

Blog sightings:

Tegan and Sara in Gentle Fawn’s Realm top:

Coming soon to Shop Swoon!!


Stay tuned!

xoxo

Calgary Women’s Show
Spring 2013

Don’t forget to pencil the Calgary Women’s Show in your calendar this weekend. Do come by Swoon’s booth to say hi and check out all the new spring arrivals and the great end-of-season deals!!
xoxo

Calgary Women’s Show

Spring 2013

Don’t forget to pencil the Calgary Women’s Show in your calendar this weekend. Do come by Swoon’s booth to say hi and check out all the new spring arrivals and the great end-of-season deals!!

xoxo

INTRODUCING: Yumi and Uttam Boutique Clothing at Shop Swoon!

         

          

UTTAM Bold Print Abstract Print Tunic

UTTAM Butterfly Print Picnic Dress

UTTAM Garden Colourblock Blouse

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YUMI I Just Want to Ride Bikes Dress

YUMI London Bus Print Flare Dress

YUMI Sweetie Bow Detail Stripped Dress

YUMI Daisy Classic Fit Dress


More Details here :)

(Source: )

BB DAKOTA NEW ARRIVALS FOR SPRING AT SWOON

BB Dakota Minimalist Black and White Fit and Flare Dress

BB Dakota Ultimate Spring Swing Sheer Top

BB Dakota Spring All Year Stripped Dress/Tunic

BB Dakota Ultimate Spring Wrap Dress

Check out the details at www.ShopSwoon.com!

There’s more to come!

Crystal Renn by Camilla Akrans for Vogue Japan June 2012

So stunning it almost hurts!

<3

(Source: fashiongonerogue.com)

X-Ray Fashion Photography: Nick Veasey

So now you know how your favourite fashion pieces look under an X-ray machine. How cool!

See more cool x-ray shoots here!

Swoon New Arrivals Just Added to Spring Collection 2012!

Check out each of these new items that have been added to the website just today!

Be ready for more girly retro charm coming in the next few days!

Spring/Summer 2012 Swoon New Arrivals Coming Soon!

Sweetheart Crochet Collar Chiffon Top in Cream.

Braid Me Up Buttercup Dolman Belted Tunic in Coral and Black.

Ruffled Me Up Woven Dress in Violet.

Iconic Sheer Button Up Tunic with Skinny Leatherette Belt in Mocha.

More to come!

xoxo

(Source: shopswoon.com)

Last Minute Deals @ShopSwoon! New Arrivals Everyday!